The Government of Aragón and the Chambers of Commerce present a digital skills program for the tourism sector. This initiative will train over 360 professionals in areas of artificial intelligence, digital marketing, and cybersecurity.
The Aragonese tourism sector will benefit from the free training program Digital Skills for Tourism: Specialized Training in Artificial Intelligence. With a total duration of 150 hours —40 hours of live training and 110 hours of self-managed content— the aim is to enhance the competitiveness of Aragonese tourism businesses.
The program is aimed at various professional profiles, including active workers, freelancers, and entrepreneurs in the tourism sector. It focuses on improving digital skills, marketing strategies, and business cybersecurity.
Digital Training Program for Aragonese Tourism Professionals
The Government of Aragón and the Chambers of Commerce have introduced a free training program aimed at equipping over 360 professionals in the tourism sector with digital skills, artificial intelligence, digital marketing, and cybersecurity. The initiative seeks to promote the modernization and competitiveness of the Aragonese tourism sector.
The program is called Digital Skills for Tourism: Specialized Training in Artificial Intelligence and lasts a total of 150 hours, divided into 40 hours of live training and 110 hours of self-managed content. The program targets active workers, freelancers, tourism businesses, unemployed individuals, young people connected to tourism studies, and entrepreneurs looking to modernize their businesses.
