Zaragoza shows off its diversity and positions itself as an LGTBI tourist, cultural and sporting destination.
For the first time, the Aragonese capital is participating with its own stand in the area of the fair dedicated to LGTBI tourists, where the Deputy Mayor, Sara Fernández, presented the Cierzo Games and the Zinentiendo festival.
Zaragoza is promoting itself as an LGTBI tourist destination at the International Tourism Fair, which is being held these days at IFEMA (Madrid), a group that represents more than 10% of tourists worldwide and accounts for 16% of total travel spending. This is one of the novelties with which Zaragoza is participating in this new edition, in which it has tripled its presence with three stands dedicated to Francisco de Goya, cinema and the LGTBI collective.
For the first time, Zaragoza has its own stand in the FITUR space dedicated to the LGTBI collective that is celebrating its tenth anniversary with the slogan ‘Proud of the World’. From first thing in the morning, this stand attracted the attention of many visitors on the day that Zaragoza celebrates its events at the International Tourism Fair, which attracts around 250,000 people each year.
The Deputy Mayoress and Councillor for Culture and External Projection, Sara Fernández, presented Zaragoza as a “destination for diversity”, as demonstrated by the trajectory of some of the events held in the city. In this space, Fernandez presented the Cierzo Games that are held every year in the city with the aim of promoting sport and achieving the full integration of LGTB sportspeople.
The LGTBI film festival Zinentiendo, organised since 2002 by the Towanda collective, was also presented. During this national, free access exhibition, LGTBQ films, short films and documentaries are screened and the work carried out by these organisations is made visible. This initiative seeks to ensure that culture reflects all sensibilities of gender, identity or sexual preference, while showing the social, political and cultural realities that make up the LGTBI community and creating a space for socialisation and debate.
The Manager of Zaragoza Turismo, Conrado Molina, explained that the Aragonese capital is an “open, tolerant and sensitive city that, as its past testifies, has always been committed to diversity and coexistence in all its aspects”. “The friendly and welcoming nature of its people has become one of its main virtues”, he said.
“open, tolerant and sensitive city that, as its past testifies, has always been committed to diversity and coexistence in all its aspects” Conrado Molina
With all this, Zaragoza today promoted itself as an “inclusive” and “diverse” city with multiple workshops, exhibitions, film festivals, conferences, sports championships and awareness campaigns with a view to the celebration of Pride Day on the 28th June.